Graphic design for web and print
Websites, logos, brochures, packaging and advertising that say exactly what you want to say, the way you want to say it. Delivered on time and on budget.
Founded and led by Gustavo Woltmann
Design that communicates
Graphic design is older than the written word. People have always used pictures and symbols to share ideas, and some of the earliest surviving images are more than 15,000 years old. Pictographs eventually grew into writing, first as hieroglyphics and later as the letters of our alphabets. The human mind still responds first to what it sees, and the most powerful messages today combine images and words.
Gustavo Woltmann delivers on-target designs that strengthen your message, pairing exceptional visual communication with the words you need to say. The tools available to designers have changed beyond recognition, from paste-up boards to responsive websites, and only experienced hands use them to full advantage.
From the creative use of shape and line to colour, type, illustration, photography and texture, we bring the elements of good design together in print or on screen.
Gustavo Woltmann
Founder, Gustavo Woltmann Web Studio
Gustavo Woltmann began his career at some of the largest advertising agencies in New York City, designing everything from simple business cards to complete direct mail packages and large, multi-page websites for Fortune 500 companies. He founded the studio to bring that same standard of work to businesses and organisations of every size.
What Gustavo Woltmann Web Studio designs
One studio for your website and everything you print, so your business looks like itself everywhere.
Website design
Clear, fast, mobile-friendly websites that make a strong first impression.
Redesign and care
Bring an ageing website up to date, then keep it that way.
E-commerce websites
Online shops that make products easy to find and simple to buy.
Logos and brand identity
A distinctive mark and a consistent look across everything you produce.
Print design
Business cards, brochures, newsletters, stationery and direct mail.
Advertising and posters
Ads, posters and billboards that get read in a glance.
Books and publications
Covers and layouts for books, magazines and newspapers.
Packaging and products
Product packaging, greeting cards and printed merchandise.
Projects we take on include
- Logos
- Websites
- Business cards
- Advertisements
- Book design
- Brochures
- Billboards
- Newsletters
- Product packaging
- Posters
- Magazine layout
- Newspaper layout
- Greeting cards
Selected work
Don’t take our word for it. Look at the work we have done and how we have put the elements of good design together.
What clients say about working with Gustavo
There is bound to be a client with a project like yours, and one whose experience will convince you to work with Gustavo Woltmann.
“Our experience with Gustavo was excellent. He took us from an idea to a great finished product. He listened to our needs and ideas and put them into action.”
“It has been my good fortune to work with Gustavo Woltmann for the last six years. Together we have launched and maintained a website that not only meets the promotional requirements of my business, but also receives accolades from my clients.”
“My experience with Gustavo came at a perfect time in the development of my business. I chose to work with Gustavo because his ideas offered a fresh and appealing approach in this crowded field of graphic design.”
How a project runs
A clear, simple process keeps your project on time and on budget.
Listen
We start with your goals, your audience and what you need the work to do.
Sketch
Gustavo Woltmann and the team explore directions and share a focused set of ideas.
Refine
We develop the chosen direction with your feedback until it is right.
Deliver
You receive finished files, a launched site or press-ready artwork, on time and on budget.
Articles by Gustavo Woltmann
Practical notes on design for web and print, from the history of graphic design to preparing a brief for your next project.
From pictographs to pixels: a short history of graphic design
Gustavo Woltmann traces graphic design from cave paintings and hieroglyphs through the printing press and posters to desktop publishing and the web.
The elements of good design
Gustavo Woltmann explains the building blocks of graphic design (shape, line, colour, type, image, texture and space) and how they work together.
The first 50 milliseconds: why website first impressions matter
Research shows visitors judge a website in a fraction of a second. Gustavo Woltmann explains what drives first impressions and how to design for them.
Print and web: same goals, different rules
Gustavo Woltmann compares designing for print and for the web: colour, resolution, layout, typography, interaction and how to keep a brand consistent.
How to brief a designer
A practical guide from Gustavo Woltmann on preparing a design brief for a website, logo or print project, so you get better results, faster.